| Finding
a Good Buy
Be
willing to compromise. Both Annemarie and Erica had to make
compromises in order to find a good buy and stay within their
budget. Annemarie had to get a diamond with a lower clarity
grade than she might have liked. Erica had to get a smaller
diamond than she had planned on. Even people with unlimited
budgets have to compromise sometimes on the size, shape, color,
or quality they want due to lack of availability. A diamond
doesn't have to be perfect for you to enjoy it.
If
possible, establish a relationship with a jeweler you can
trust and who looks after w_ our welfare. He can help you
find buys that you wouldn't find on your own.
Look
at the diamonds on your hand as it would normally be viewed
and answer the fol¬lowing questions. (A negative answer
to any one of the questions suggests the diamond is a poor
choice).
a. Is the diamond brilliant?
b. Does it sparkle?
c. Does it look good on your hand?
d. Does it look good compared to other diamonds of the same
shape and size? Keep in mind that lighting can affect the
appearance of diamonds so try to view them um &r different
lights.
Put
the ring on your finger and answer the following questions.
(Again, a negative answer suggests the ring is a poor choice).
a. Does it look good on your hand?
b. Does it feel good on your hand?
c. Is there a good chance that it will stay in style?
d. Does it fit your personality?
Scott
& Annemarie and Tom & Erica are not gemologists or
jewelers. Scott & Annemarie don't even know the exact
color and clarity grades of the diamond they selected.
Yet,
both of these couples were able to find a diamond ring that's
a good buy. So can you-¬if you are willing to devote some
time to determining your needs and to learning the funda¬mentals
of diamond jewelry evaluation.
When
they enter
After
much shopping
all
jewelers grade
appearance
of diamonds
These
symbolic associations
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